Privately Held; 11-50 employees; Marketing and Advertising industry

February 2007 – March 2011 (4 years 2 months)

Director of CU Innovative Marketing, a full-service web, creative, and Internet marketing agency. Responsibilities included managing new projects, overseeing the marketing, business development, and the implementation of new technology. Directed all aspects of the company’s acquisitions, investments, and new project initiatives.

June 2006 – September 2006 (4 months)

Implemented and managed plans and strategies that target a successful campaign for the candidate. Manage all campaign marketing which included the coordination of the advertising campaign: Media outlets – Print, TV, Direct mail, and signage. Research demographic profiles of the district to define the target market. Meet, coordinate with other political figures for endorsement purposes and advisement for success. Understand and achieve the candidate’s goals and objectives through the customization of the campaign. Proactively make strategic recommendations in accordance with the committee and then implement.

September 1999 – May 2006 (6 years 9 months)

Responsible for the business operations in North America. This included formulating strong relationships with top-level executives. Throughout this period, the company benefited tremendously from the expert utilization of cutting-edge technology to enhance corporate efficiency, including award-winning web development. Aaron Howard played a key role in corporate endorsement negotiations with Fortune 500 companies including Coca-Cola, Nike, Gillette, Nextel, Sprint, Spartan Stores, McDonald’s, and the K-Mart Corporation while strong name branding and promotion of the company’s intellectual properties.

Skills & Expertise